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How a marketer-turned-CEO helped turn Whisker into a cat-litter empire

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Summary

Whisker's Jacob Zuppke helped turn a self-cleaning litter box into a booming business with creative marketing.

Description from Business Insider.

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  1. Business Insider Center Factuality: High US
    How a marketer-turned-CEO helped turn Whisker into a cat-litter empire

    Whisker's Jacob Zuppke helped turn a self-cleaning litter box into a booming business with creative marketing.

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