Client demand for shorter AI deals reshapes Google's cloud market battle

Summary
To be sure, cloud providers aren't the only ones seeing this shift. India's top IT services firms, which once relied on five-year, billion-dollar deals, are also increasingly reporting shorter deal tenures amid the rise of AI.
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Client demand for shorter AI deals reshapes Google's cloud market battle
To be sure, cloud providers aren't the only ones seeing this shift. India's top IT services firms, which once relied on five-year, billion-dollar deals, are also increasingly reporting shorter deal tenures amid the rise of AI.





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