Why boutique law firms can beat the big names in AI search
Summary
Fewer people now start their search for a lawyer on Google. Small and mid-sized firms that want AI tools to recommend them can start this week, inside the conduct rules they already follow.
Description from Dynamicbusiness.
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Why boutique law firms can beat the big names in AI search
Fewer people now start their search for a lawyer on Google. Small and mid-sized firms that want AI tools to recommend them can start this week, inside the conduct rules they already follow.




